Smartworld Expects Enquiries to Rise Ahead of Golf Course Extension Road Launch

What happened

As of 22 October 2026, Smartworld Developers has said it expects enquiries to rise around its upcoming launch on Golf Course Extension Road in Gurugram. The launch is timed around Diwali. The statement appeared in a Dussehra 2026 feature published on 20 October 2026.

The company expects a positive festive season, with sales broadly in line with last year's performance. The coverage does not attach a sales figure to the expected rise in enquiries.

Who said it

Ashish Jerath, President of Sales and Marketing at Smartworld Developers, said the company was seeing steady interest from end-users in homes priced up to Rs 3 crore. He also said there was demand for properties in the Rs 10 crore and above category.

In an earlier statement dated 21 September 2026, Jerath said the festive season may strengthen demand for the premium segment (Rs 1.5 crore to Rs 3 crore) and the luxury segment (Rs 10 crore and above).

Other industry voices in the same feature included Pradeep Aggarwal, Founder and Chairman of Signature Global (India) Ltd, who said the Dussehra tradition of new beginnings continues to influence major financial decisions, including buying a home. Sidharth Chowdhry, Managing Director of Dalcore, said buyers increasingly judge properties on location, design, construction quality and lifestyle.

Market context

Market data cited in recent coverage show that Gurugram recorded Rs 241.2 billion in sales of homes priced at Rs 10 crore and above in 2025. That places the city ahead of Mumbai in transaction value for high-end homes.

A separate report on Golf Course Extension Road describes a concentrated luxury housing pipeline worth about Rs 350 billion as developers prepare launches across the corridor.

Coverage of the luxury segment also notes continued interest from high-net-worth individuals and corporate executives, despite a broader cooling in overall market activity over the past year.

The corridor

Golf Course Extension Road runs between Golf Course Road and the Sohna Road and SPR corridor in Gurugram. Its northern end gives access to Golf Course Road and established Gurugram. Its southern end connects toward Sohna Road and SPR, with wider access toward NH-48 and the commercial employment centres of the city.

Buyers should keep existing metro access separate from proposed infrastructure when assessing connectivity. The Diwali launch coverage does not name a metro line as part of the project's access.

What it means for buyers and investors

The developer's statement is a forecast of enquiry levels, not a sales result. Its two price segments, homes up to Rs 3 crore and premium or luxury homes at Rs 10 crore and above, point to two different buyer groups on the same road.

Both Aggarwal and Chowdhry put the focus on location, construction quality and long-term value. Industry commentary in the same coverage says developer credibility, construction quality and timely delivery are decisive in turning enquiries into sales.

• Check the project's RERA registration on the Haryana RERA portal before committing money.
• Compare the sanctioned plan, tower count and possession timeline in the official documents.
• Confirm the price, the charges included and the GST treatment in writing.

Other Smartworld projects on the road

Smartworld's pipeline on Golf Course Extension Road includes Wellness 67 in Sector 67A and The Edition in Sector 66. This article does not treat either project as the Diwali launch.

Wellness 67 is listed as an upcoming project with 2 and 3 BHK apartments from Rs 2.4 crore, sized 1,350 to 1,750 sq ft. It is in the pre-launch stage with an Expression of Interest amount of Rs 10 lakh, according to an August 2026 listing. The Edition is listed under construction, with an artistic-impression price of Rs 6.50 crore onwards.

Company background

Smartworld Developers develops projects in Gurugram and Noida. Its Gurugram projects include Golf Course Extension Road, Dwarka Expressway, Sohna Road, Sector 89 and Gurgaon International City at Manesar. In a company media item dated 11 September 2026, Smartworld said it had raised Rs 800 crore from Kotak Realty Fund for two Gurugram housing projects, Smartworld Sky Arc and Trump Residences. The company expects Rs 8,200 crore in sales from those projects.

In December 2025, the company said it would invest around Rs 2,000 crore in a Noida project, with estimated revenue above Rs 3,000 crore.

What comes next

The next step is the launch itself, which the developer has timed around Diwali. Until the project details are published, buyers can compare the developer's statements with the registered plan and the RERA filing. Changes in enquiry levels after the launch will show whether the festive forecast held.