Corporate News
Today Group Marks 20 Years in Navi Mumbai With London and New York Outdoor Campaign
Today Group has run an outdoor campaign in London and New York to mark 20 years of real estate development in Navi Mumbai. The campaign is a brand exercise. It does not announce a project, price, launch or approval.
| Campaign type | Corporate brand campaign marking 20 years in Navi Mumbai (reported 4 November 2026) |
|---|---|
| Locations, London | Canary Wharf, Leicester Square and Outernet |
| Locations, New York | Nasdaq screen, TSX Entertainment Complex, Broadway Beacon and The Monsta at Times Square |
| Track record cited | Over 30 delivered projects and homes for over 3,000 families |
| Pipeline cited | Approximately 15 million sq. ft. across Navi Mumbai and Thane, including over 4 million sq. ft. of Grade-A commercial space |
| Founded | 2005, by Bhadresh Shah |
| Spokesperson | Bhavesh Shah, Joint Managing Director, Today Group |
What happened
Today Group has marked 20 years of its work in Navi Mumbai with an outdoor campaign placed in London and New York. The campaign was reported on 4 November 2026. Its stated purpose is corporate brand recognition: the group says the anniversary communication is meant to convey its scale, track record and growth ambitions.
The campaign is not tied to a single development. It does not name a project, quote a price, open bookings or announce a government approval.
Where the campaign appears
In London, the placements listed in the campaign release are at Canary Wharf, Leicester Square and Outernet. In New York, they are on the Nasdaq screen, the TSX Entertainment Complex, the Broadway Beacon and The Monsta at Times Square. The group describes the formats as large-format outdoor and digital displays aimed at business, entertainment and cultural destinations.
The numbers the group gave
The campaign release gives three figures. Today Group says it has delivered more than 30 projects and homes for over 3,000 families. It also cites a development pipeline of about 15 million sq. ft. across Navi Mumbai and Thane, including over 4 million sq. ft. of Grade-A commercial space. These are the company's own figures. They have not been checked against independent records.
A separate page on the group's website gives a higher family count of 5,000+ and lists seven locations. The group's pages therefore do not all use the same figure.
What it means for buyers and investors
The campaign itself offers no homes, prices or offers, so it does not change terms for buyers. For investors, the group says its focus remains on broadening its portfolio where infrastructure, location and demand support long-term value. That is a statement of intent, not a new scheme.
Bhavesh Shah said the 20-year run is closely linked to Navi Mumbai's growth and to customers who have trusted the group to build their homes and workplaces. He said the anniversary gives the group a platform to strengthen its recognition as it enters its third decade. The group says the campaign reinforces confidence among customers, business partners and stakeholders. This is the company's own view.
Smart city announcement in the same week
On 2 November 2026, a separate announcement described a planned private smart city at Kharghar Hills, developed with Prachar Developers. It was distributed as a press release through a national business news service. A syndicated copy carried an advertorial disclaimer, which means the text is paid promotional content. The release gives no project name, plot size, configuration, price, RERA registration, launch date or possession date.
The release says the project would be within reach of Kharghar Railway Station, the Sion–Panvel Highway and the Belapur–Pendhar Metro Line, with Amandoot metro station about five minutes away. Company chairman Bhadresh Shah said the group has placed the needs of a larger community at the centre of its planning.
Infrastructure context
Navi Mumbai International Airport began cargo freighter operations on 1 August 2026, according to the airport's public record. The Kharghar Coastal Road, a 9.67 km corridor being built by CIDCO, has an estimated cost of over ₹1,020 crore. Officials expect significant portions of the road to be laid out over the next two to three years, as reported on 13 April 2026. Metro Line 8, the Gold Line, is approved and is planned to connect with the airport, but its completion date has not been set in official sources.
What comes next
The campaign release gives no dates for how long the London and New York placements will run. Bhavesh Shah said the group is entering its third decade and that its development portfolio has only begun to expand. No dated next steps for projects were given in the campaign release. Buyers should watch for RERA registrations and sales launches for any specific project, as these would be the first formal disclosures of price, configuration and possession terms.
Frequently asked questions
Does the London and New York campaign launch any new project?
No. The campaign is a corporate brand exercise for Today Group's 20 years in Navi Mumbai. The release does not announce a project, price, launch or approval.
What is the Today Group track record cited in the campaign?
The group says it has delivered more than 30 projects and homes for over 3,000 families. Its own pages also give a higher family count of 5,000+ in one place, so the figures are the group's own.
What is the Kharghar Hills smart city announced in November 2026?
It is a planned private smart city at Kharghar Hills, developed with Prachar Developers, announced on 2 November 2026. The announcement is promotional copy. It gives no price, RERA number, launch date or possession date.
Who leads Today Group?
Bhadresh Shah founded the group in 2005 and is listed as Managing Director in the group's profile. Bhavesh Shah is named Joint Managing Director in the campaign release.
What is the status of the Kharghar Coastal Road?
Construction has begun, with utilities being shifted and early groundwork under way. Officials expect significant portions of the road to be laid out over the next two to three years.